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Session 10: FDI Client Centric Support
The following is an extract from Session 10 of the Copilot for FDI Attraction Toolkit Course. "Welcome to Session 10. "Ready to take your FDI client support to the next level? Session 10 of the Copilot for FDI Attraction Toolkit is all about helping you align your support with your client’s market entry strategy — using Copilot to deliver smarter, faster, and more personalised advice. In this session, you’ll learn how to use Copilot across six key processes — from
Greg Rogers
Jan 237 min read


Session 5 Preview: Investor Targeting Research
The following is an extract from Session 5 of the Copilot for FDI Attraction Toolkit Course . "Are you ready to 10x your investor research strategy? In Session 5, I’ll show you how to go from manual slog to strategic superpower using Gen AI. We’re talking about transforming your Investor Targeting Research Workflow with Copilot — turning hours of digging through data into minutes of sharp, AI-driven insight. You’ll learn how to use Copilot Chat to find and prioritize
Greg Rogers
Jan 233 min read


Session 4 Preview: Copilot Prompt Engineering
The following is an extract from Session 4 of the Copilot for FDI Attraction Toolkit Course . "Welcome to Session 4 . Are you ready to take your FDI attraction to the next level with Gen AI? Session 4 is your gateway to mastering prompt engineering skills - equipping you with the precision and confidence to transform your FDI work. In this session, you’ll learn how to write smarter, sharper prompts that deliver the insights you need and learn how to use advanced data anal
Greg Rogers
Jan 236 min read


Session 2 Preview: Exploring Copilot FDI Attraction End Use Applications
The following is an extract from Session 2 of the Course. "Welcome to Session 2 of the Copilot for FDI Attraction Toolkit course. Ready to transform your FDI attraction with Gen AI? Then you won’t want to miss Session 2 of the Course. In this session, I’ll show you how to unlock smarter, faster FDI workflows using Copilot Chat and Microsoft 365 Copilot—so you can focus less on the manual grind, and more on driving impact. I’ll highlight 36 powerful M365 Copilot use case
Greg Rogers
Jan 234 min read


What's your view on using AI for FDI?
The Gen AI revolution provides IPA professionals with new and exciting digital resources to attract Foreign Direct Investment (FDI) but there are a range of views on AI in the FDI industry. Some IPA pros use AI extensively, others remain wary or unconvinced. Those that adapt and responsibly leverage this tech are likely to be more competitive in their investment attraction. Sam Altman, CEO of OpenAI, the developer of ChatGPT, famously said: "Oh, for that? It will mean that 9
Greg Rogers
Jan 227 min read


How is AI impacting FDI attraction?
Generative AI is radically disrupting the marketing industry and represents a significant challenge and a paradigm shift for Investment Promotion Agencies (IPAs). The 2024 State of Marketing Report by the AI Marketing Institute found that 66% of marketers said AI is either very important or critically important to their marketing success over the next 12 months. However, 67% identified a lack of education and training as a top barrier to AI adoption. This knowledge gap
Greg Rogers
Jan 223 min read


6 ways to boost investment attraction
The successful deployment of Generative AI can empower Investment Promotion professionals to accelerate Foreign Direct Investment (FDI) attraction by making processes faster, smarter, and more personalised. Instead of viewing Gen AI as a substitute for human interaction it is important to explore how to use Gen AI tools to enhance inward investment client interaction. Gen AI can enable Investment Promotion Agency (IPA) professionals to pursue higher volumes of target
Greg Rogers
Jan 222 min read
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